Who we are
Updated: July 13, 2020
WHAT INFORMATION DO WE COLLECT?
When you visit the Site you may provide us with two types of information: personal information you knowingly choose to disclose that is collected on an individual basis and technical data about your prior journey, device and how you interact with our Site.
Personal Information You Choose to Provide. You can generally visit the Site without revealing any personally identifiable information about yourself. However, in certain sections of the Site and when you use our Services, we may enable you to request quotes or information, complete a registration form, or perform other similar activities. Due to the nature of some of these activities, we may collect personally identifiable information that you choose to submit such as your name, contact data (address, email address, phone number), financial information and other similar information. We may also collect additional personally identifiable information that you voluntarily include in your interactions with the Site or transmit with your communications to us. We refer to the information that you elect to provide as “Provided Attributes”.
In most cases when you come to the Site we will automatically gather or receive technical data about your prior journey, device and how you interact with our Site (“Technical Data”). Technical Data may include browser type, referrer URL, date and time of your visit, IP address, MAC address, device type, screen resolution, and OS version. Technical Data also includes “Cookie and Similar Data” described in more detail below in the “Cookies” section. This information may include the date and time of visits, the pages viewed, time spent at the Site, activities conducted on the Site and the websites visited just before and just after the Site. We also work with third-party vendors and in operating and improving the Site and managing our advertising, described in more detail below in the “Third Party Vendors” section.
A cookie is a very small text document, which often includes an anonymous unique identifier. When you visit a website, that site’s computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies. Each website can send its own cookie to your browser if your browser’s preferences allow it, but (to protect your privacy) your browser only permits a website to access the cookies it has already sent to you, not the cookies sent to you by other sites.
As you use the Site, the website uses its cookies to differentiate you from other users. Cookies, in conjunction with our web server’s log files, allow us to calculate the aggregate number of people visiting the Site and determine which parts of the Site are most popular. This helps us gather feedback so that we can constantly improve the Site and better serve our customers. Cookies do not allow us to gather any personal information about you and we do not generally store any personal information that you provided to us in your cookies.
HOW DO WE USE THE INFORMATION THAT WE COLLECT?
If you use our site to request a quote or information, we will connect you with companies in our Approved Partner Network (“Partners”) in order to process and fulfill your request. To do so, we will use the Provided Attributes you elected to share with us to determine which companies can help you and we will share your Provided Attributes with those companies. This is the primary use of data on our Site.
By submitting your request, you understand that our Partners may contact you by telephone, automated calling, mobile device, email, or regular mail based on the information you provided to us. We do this in order to process and fulfill your request, even if you have opted into the National Do Not Call List administered by the Federal Trade Commission, any state equivalent Do Not Call List, or the Do Not Call List of an internal company. If a Partner contacts you and you wish not to be contacted again by that Partner with respect to your inquiry, then you should specifically make a request to that Partner not to contact you again. Please note that our Partners may maintain the information you provided whether you elect to use their services.
We may use the data we collect from and about you to (1) respond to your requests (e.g., receive white papers, email, phone calls or texts); (2) to keep you informed of our products and services (and those of our Partners); (3) to improve our Sites and business; (4) to fulfill any purchase you make; and (5) to use your data in an aggregated, non-specific format for analytic and demographic purposes.
We use Technical Data to monitor this Site’s performance, analyze traffic patterns and usage, ensure that this Site and any transactions function properly, and gather demographic information about our user base as a whole.
In addition to the primary data use described above (i.e., sharing your data with our Partners for the purpose of providing you with information about the products and services you are seeking), we may share your data as follows: (1) with other Full Beaker businesses; (2) with service providers who assist us in compliance and verification activities or provide services such as payment processing, IT, email sending and data analysis; (3) if you choose to send a message through, or contribute to public areas of, this Site (e.g., message boards, blogs); and (4) with a third party in the event of a sale or transfer of all or part of our business.
THIRD PARTY VENDORS
We use Google Analytics on the Site; information on how this collects and processes data can be found here: https://www.google.com/policies/privacy/partners/. In addition, we have enabled certain Google Analytics advertising features that utilize cookies. These features enable us to obtain certain demographic and interests data for visitors to the Site. You can opt out of these features by visiting https://www.google.com/settings/u/0/ads.
We may use Google AdWords remarketing to trigger advertisements across the Internet. AdWords remarketing will display relevant ads tailored to you based on what parts of the Site you have viewed by placing a cookie on your machine. The cookie is utilized to reveal that “This person visited this page, so show them ads relating to that page.” Google AdWords remarketing allows us to tailor our marketing to better suit your needs and only display ads that are relevant to you. If you do not wish to participate in our Google AdWords remarketing, you can opt out by visiting https://www.google.com/settings/ads/onweb/.
In addition, we may utilize other online ad networks that place anonymous cookies on your computer, and use similar technologies, in order to understand your interests based on your (anonymous) online activities, and thus to tailor more relevant ads to you. If you do not wish to receive such tailored advertising, you can visit http://www.networkadvertising.org/choices/ to opt out of most companies that engage in such advertising. This will not prevent you from seeing ads; the ads will simply not be delivered through these targeting methods.
PLEASE NOTE THAT WE ARE NOT RESPONSIBLE OR LIABLE FOR THE ACTS AND/OR OMISSIONS OF THIRD PARTY VENDORS.
THIRD PARTY SITES
The security of your personal information is very important to us. We follow generally accepted standards to protect the personal information submitted to us, both during transmission and once we receive it. We may employ procedural and technological security measures that are designed to help protect your personally identifiable information from loss, unauthorized access, disclosure, alteration or destruction. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, we cannot guarantee its absolute security.
ACCESS & CONTROL
We give you choices regarding our use and disclosure of your personal information. If you no longer want to receive marketing-related emails from us on a going-forward basis, you may opt-out of receiving these marketing-related emails by clicking here and following the instructions to unsubscribe.
Please note that we will not be able to remove your personal information from the databases of third parties with which we have shared your personal information (i.e., to which we have already provided your personal information as of the date that we implement your opt-out request). If you wish to cease receiving marketing-related e-mails from these third parties, please contact them directly or utilize any opt-out mechanisms in their privacy policies or marketing-related e-mails.
In general, we will retain your data for as long as is needed to connect you with Partners who can provide you with information about the products and services you are seeking, which is typically 90-180 days. We will typically retain an archived copy of your data for seven years as required or permitted by law for legal and compliance purposes.
USE OF SITE BY MINORS
The Site is not intended to attract children. Accordingly, we do not intend to collect personal information from anyone we know to be under 13 years of age.
INFORMATION FOR CALIFORNIA CONSUMERS
The California Consumer Privacy Act (“CCPA”) affords certain rights and protections to California residents. This section is intended to further describe the categories and sources of data that we collect, sell or share; the purpose for collection; the types of third parties to whom we disclose that information; and details about how California residents can exercise their rights under the CCPA.
Categories of Data we Collect
We collect the following CCPA categories of data:
Identifiers, such as a name, email address, telephone number, postal address, unique personal identifier, online identifier, and IP address.
Protected classification characteristics under California law, such as veteran or military status;
Commercial information, such as products or services obtained, or considered
Internet activity, such as browsing history and search history
Inferences drawn from some of the information above (e.g., email open rates and time).
We generally collect the above data as Technical Data or Provided Attributes. For example, we do not create user profiles to determine the gender, marital status or employment status of consumers.
Us: We collect Technical Data and Provided Attributes from consumers who land on or engage with our Sites, or other properties we own (e.g., in response to emails from or on our behalf).
Service Providers: We engage service providers to perform a variety of functions (e.g., verifying consumer consent, validating email addresses or phone numbers).
Authorization: We require all parties from whom we receive data, whether they are Partners, Service Providers or other third parties, to represent and warrant to us that they have appropriately obtained the data provided to us and have the authority to share the data with us.
Purpose for Data Collection. As described above in “How Do we Use the Information We Collect,” we primarily use the data we collect to connect consumers with Partners who can provide information about the products and services those consumers are seeking.
Categories of Third Parties with whom we Disclose Personal Data. In addition to the sharing for the primary use described in “Data Sharing,” we may share your data with other businesses we own, service providers, and third party websites.
Categories of Data Sold. As described above in “How Do we Use the Information We Collect” and “Data Sharing,” we may transfer Technical Data and Provided Attributes to Advertising Partners who can provide the consumer with information about the products and services they are seeking. We may receive a fee for the transfer of that data or when the consumer purchases a product or service.
The CCPA affords certain rights and protections to California residents including:
The right to request that we delete any “personal information” that we have collected from you (“Right to Delete”);
the right to request that we disclose the categories and/or specific pieces of personal information collected and sold (“Right to Know”); and the right to direct us not to sell their “personal information” (“Right to Opt-Out”).
“Personal information” is defined under the CCPA as “information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.”